The rollout of Google's August 2023 General Update has completed

 
The rollout of Google's August 2023 General Update has completed
The rollout of Google's August 2023 General Update has completed


The Google Broad Core update for August 2023 completed its rollout on September 7, 2023, at approximately 4:03 PM ET, after a span of around 16 days. This update commenced on August 22, 2023, around 1:30 PM ET.


Volatility during the August 2023 Core Update:

The update was officially announced on August 22nd but didn't trigger significant fluctuations until August 25th. Another wave of changes was observed from August 30th to September 1st. The final surge of volatility occurred just before the update concluded on the afternoon of September 7, 2023.

Key Details about the Google August 2023 Core Update:


Name: Google August 2023 Broad Core Update
Launch Date: August 22, 2023, around 1:30 PM ET
Rollout Completion: September 7, 2023, approximately 4:03 PM ET
Scope: It affects all types of web content.
Penalty vs. Reward: This update is not positive; It enhances or rewards high-quality web pages.
Global Impact: It's a global update impacting all regions and languages.
Query Impact: Specific details about the percentage of affected queries or searches were not disclosed by Google, but it appears to be a typical core update with broad reach and rapid impact.
Influence on Features: Core updates impact various Google features, including Google Discover, feature snippets, and more.
Recovery: If your website was adversely affected by this update, it's advisable to assess your content and align it with Google's core update guidance.
Algorithm Refreshes: Google may periodically refresh this algorithm without explicit communication, which could explain the fluctuations observed in recent weeks.
Tracking Tools for the August 2023 Core Update:
Automated tracking tools provide insights into the behavior of the August 2023 Broad Core update over a two-week period.

Previous Broad Core Updates:

Here is a list of recent core updates confirmed by Google:


August 2023 Core Update: August 22, 2023, to September 7, 2023
March 2023 Core Update: March 15, 2023, to March 28, 2023
September 2022 Core Update: September 12, 2022, to September 26, 2022
May 2022 Core Update: May 25, 2022, to June 9, 2022
November 2021 Core Update: November 17, 2021, to November 30, 2021
July 2021 Core Update: July 1, 2021, to July 12, 2021
June 2021 Core Update: June 2, 2021, to June 12, 2021
December 2020 Core Update: December 3, 2020, to December 16, 2020
May 2020 Core Update: May 4, 2020, to May 18, 2020
January 2020 Core Update: January 13, 2020, to mostly January 17, 2020
September 2019 Core Update: September 24, 2019
Google June 2019 Core Update: June 3, 2019, to June 8, 2019
We hope that your websites experienced positive changes following this update. Join the discussion on Twitter and WebmasterWorld for further insights.

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